What’s
the Value of a Graphic Recording?
 |
|
by Jane Howe, Heather Cummings, Augusta
Horsey Nash, CONVERSATIONS THAT COUNT
|
Whats
the value of a graphic recording to a successful workshop?
Jane Howe, Heather Cummings and Augusta Horsey Nash, of CONVERSATIONS
THAT COUNT know. These three professional coaches team up to lead
conversation-based workshops or strategy sessions to promote their
clients success. The CONVERSATIONS THAT COUNT process enables
leaders to capture the wisdom of their team and reconnect organizations
to their missions. Leaders find Conversation Cafés with
their Boards of Directors especially valuable just before the
groups begin strategic planning. Howe, Cummings, and Nash routinely
engage Martha McGinnis
of Visual Logic, Inc. to produce graphic recordings of their conversation
cafés as a way to visually capture the essence and creativity
of the participants.
The graphic
recording, notes the team of coaches, begins modestly with a colored
line on a mural-sized piece of white paper. Soon, lines connect
to form words and symbols. The participants in the Conversation
Café talk with each other in small groups, and it is their
individual contributions that provide the content for the graphic
recording. At first, the participants in the seminar appear to
take little note of these colorful shapes and designs even though
it is their words, ideas and thoughts that McGinnis illuminates.
Gradually, participants begin to pay attention to the emerging
pictures of their conversation, often with surprise that their
words have been so beautifully captured. By the end of the Café
conversation, a vibrant illustration emerges of the work thats
been done, by individuals and collectively by the group.
 |
|
According
to Howe, the participants are intrigued, fascinated
and inspired by what the recorder has captured. Their contributions
have been recognized, and the graphic recording has affirmed
their wisdom and creativity. The graphic, skillfully
and meaningfully preserved, becomes a catalyst for future
conversations and a vital part of the work and learning. |
Sometimes
McGinnis creates a way for conversation participants to add to
the drawing. She may, for example, draw a scroll to be signed
showing their commitment to the outcomes of the conversation,
or give audience members an opportunity to graphically depict
their own thoughts. Her creativity lends brilliant and inspiring
energy to our conversation cafés. Participants often
look back on the recording and integrate what they see into their
conversations with one another, notes Cummings. In
fact when the drawing is complete, it is so powerful that leaders
often search for a place to permanently display their recording.
|
Howe,
Cummings and Nash have found the graphic recording to be
a valuable tool for the leaders of the client organizations,
particularly in sustaining the learning from their CONVERSATIONS
THAT COUNT cafés. Days or even weeks after the café
conversation is over, some find the graphic as impactful
as the day it was created.
Doug
Middleton, Executive Director of Prevent Child Abuse Georgia
(PCA-GA), described the graphic recording as a powerful
take-away that allows you to relive the experience.
Said Middleton, You can take people who were not present
for the workshop to the recording and go back, recapture
thoughts, remember, and explain. Middleton has used
his recording to both bring Board members up to speed who
could not attend the PCA-GA Board Retreat as well as to
share the results of the Retreat with staff. He sees it
as a tool to use over time to keep the energy alive that
was created at the retreat.
|
|
|
|

* sample images from a public Conversation
|
|
Middleton
noted that we live in a highly graphic society, that we
are attuned to graphic information and suggests that perhaps
that is one reason the graphic recording has such impact.
There was a really powerful, even dramatic moment
in the retreat, and this was captured on the recording.
With the image on the page in living color, we could not
forget the importance of this comment for the future of
our organization.
Nash
says leaders of groups who have experienced a conversation
café find creative ways to use the graphic and
remain in conversation. The recordings have been
used to kick start strategic planning, to refer to in
Board retreats, focus groups, or to redefine a vision
or a mission. A digital representation of the recording
may be used on stationery or in emails to highlight specific
thoughts or concepts, and to help to keep the momentum
going.
According
to the three coaches, one thing is certain Marthas
graphic recordings add tremendous value to the success
of our workshops, to our work and to our clients.
|
|
Copyright
© 2005 Conversations That Count. All rights reserved.
You are free to use the material from this article in
whole or in part on your own web site or communications,
as long as you include the attribution below and also let
us know where the article will appear:
"This article is by Jane Howe, Heather Cummings, and
Augusta Horsey Nash of Conversations That Count and Martha
McGinnis of Visual Logic, Inc. Learn more about Café
Conversation at: ConversationsThatCount.com.
Marthas web site is a valuable resource for information
on meeting communications, graphic facilitation and graphic
recording. For other free articles visit marthamcginnis.com.
|
|

Left
to right: Jane, Martha, Avondale Elementary School Principal
Lynn Owings (another happy client), Augusta, and Heather
|
|